Bas Grasmayer is a Berlin-based strategist and the writer behind Calm & Fluffy, a project on technology and wellbeing.

He has spent close to two decades in the music industry, as Head of Platform at COLORS and product lead at streaming services including IDAGIO, and now runs growth at Vandall, a shared workspace for music teams.

He founded MUSIC x, a newsletter on innovation in the business, and his writing has appeared in Forbes, i-D (Vice), Financial Times, Resident Advisor, Techdirt and Water & Music.